Vern Nicholson - By : Vern Nicholson
Twitter is rumored to be for sale for about 17 – 20 billion dollars and that would mean it’s going for cheap since popular platforms like WhatsApp sold for 20bn to Facebook and LinkedIn just sold for 23bn to Microsoft.
Some of us are old enough to be astonished by the valuation of Social Media platforms. I can put this into perspective by simply saying my beloved Steelers, the most storied franchise in all of professional sports (as far as I’m concerned) is worth 1 billion dollars according to Forbes magazine.
But when you factor in the cultural significance of Twitter you begin to understand why, even the Queen of England tweets on occasion. Coups are announced on Twitter, the Arab Spring was chronicled on Twitter and it’s the go-to platform for every Hollywood star to Athletic Phenom.
Which brings me to my next point, why is it for sale and who is the likely buyer? Since it’s one of the leading Social Media platforms investors are skittish about dwindling users while new and up and coming platforms like Snapchat surges ahead.
Google is the likely buyer, but I’m sure the terms and conditions must be right.
While we’re talking Twitter, you’re welcome to follow my Twitter account @vernnicholson40. Thank you.